Undefeated or UNDFTD is originally a sneaker store established in 2002. Over the next few years they created several Nike SB Dunk collabs during the Dunk hype, as well as Adidas Consortium projects, and their most coveted Air Jordan 4 X Undefeated sneaker. Known for their familiar “tally mark” logo, symbolizing a series of defeated opponents, they specializes in streetwear items such as caps, tee, sweats and more.
